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Arrangement of fees for quality control ruled illegal


The Ministry of Finance and Economy ruled today that ÁTVR‘s charging for the collection of alcohol samples for quality control was not based on the law. The fee was based on Article 43 of the product selection regulation, no. 1106/2015. "Due to quality control, ÁTVR is always authorized, at the expense of the supplier, to take a sample of a product from the product inventory or ask the supplier for a sample." ​The ministry's conclusion is based on the fact that there is no special authorization in the law for the charge prescribed by the regulation.

Pricing in Vínbúðin


ÁTVR's pricing of products in Vínbúðin is determined by laws approved by Parliament, as well as by regulations issued by the Ministry of Finance and Economic Affairs. The law states that the markup of ÁTVR shall be based on the percentage of alcohol; 18% on alcohol with a 22% or lower percentage of alcohol and 12% if the percentage of alcohol is higher than 22%.

Coktail recipies


Busy before Commerce day


Due to Commerce Day all Vínbúðin stores will be closed on monday, August 7th. The week before Commerce Day is the most busy time of the year at Vínbúðin and most customers shop between 16:00 and 18:00...

New location in Vík


Vínbúðin Vík has now moved to a new location in a brand new building at Sléttuveg 2A. All facilities and access are better than at the previous location, both for customers and employees. We welcome customers to our new store.

ÁTVR‘s procedure confirmed before the District Court


Reykjavík District Court confirmed ÁTVR's decision to refuse to sell alcoholic caffeinated beverages in its stores. ÁTVR's rejection was based on the law, which states that it is permitted to refuse to sell alcoholic drinks that contain caffeine and other stimulants.

Vínbúðin closed on Saturday


All Vínbúðin stores are closed on Iceland's National Day, Saturday June 17th.

Closed on Whit Monday


All stores will be closed on Whit Monday, May 29th. Opening hours can be viewed here.

Limited functionality


There have been attacks on Icelandic websites, and this has affected among other our webside We are working on it with the hope that they will be fixed as soon as possible.

Summer products


Seasonal products usually interest many of Vínbúðin‘ customers and they are eagerly awaited. Now the sales period for summer products has started and will last until August 31. Almost 80 summer products are expected to be available in Vínbúðin stores this season, most of them are beer but a few other types of products can be found in the mix as well. Enjoy!